Nic Salt shelf talker quick reference
Nic Salt sits in a crowded price band, and the cheapest quote on the sheet is rarely the cheapest unit on your shelf. Everything below is built around reorder rate, defect rate and cash conversion rather than headline unit price.
Published 12 September 2026 · VapeWholesaleHub · Reading time 8 min
How we structure a first order
A nic salt programme only works when three numbers agree: your shelf price, your reorder cycle and your defect tolerance. Change one and the plan moves. We build assortments around those three and we say so up front rather than after the invoice.
Most wholesale buyers arrive with a spreadsheet and leave with too many SKUs. The fix is not a bigger catalogue, it is a narrower core. We normally propose three tiers: a volume line that carries the shelf, a step-up line that lifts basket value, and one trial SKU that tells you what to order next season.
The first question we ask is not what you want to spend. It is what your customer already buys. Answer that and the nic salt list writes itself; skip it and you end up with a pallet of stock that photographs well and sells badly.
What happens when something goes wrong
Technical questions usually arrive at the worst possible moment, which is why we answer them on WhatsApp as well as email. A photo and a two line message resolves most issues faster than a ticket.
Reorders are the real test of a supplier. If the second shipment does not match the first, the relationship is over regardless of price, so we treat the reorder as the actual deliverable.
Unit price versus landed cost
A landed cost sheet for nic salt has five lines: unit price, packaging, freight, duty and the cost of defects. Quoting only the first line is how buyers end up surprised at the fourth.
Currency moves more than most buyers expect over a twelve month supply plan. We quote in USD and hold the price for 30 days from confirmation so your margin calculation is not guesswork.
- Named account contact who has handled the product
- Artwork proof plus physical dummy for custom packaging
- Standing reorder schedule with a fixed cut-off
- Batch codes traceable from carton back to production date
- Consolidated or split shipping, quoted both ways
- Specification locked in writing before production starts
Where defects actually come from
We photograph the packing station during production for volume orders. It is a small thing, but it settles most arguments about what was actually in the carton before it was sealed.
Every batch is pulled from running production, not from a display shelf. We check draw resistance, airflow balance, charge behaviour, leak performance after a temperature shift, finish quality and carton integrity, and we keep the pull records against the order number.
Specification summary
| Volume | 30 ml |
| Strength | 20 mg/ml |
| Base ratio | 50/50 PG-VG |
| Flavour range | 28 profiles |
| Closure | Child resistant |
| Bottle | PET |
| Minimum order | 200 units per SKU, mixed cartons allowed |
| Lead time | 25 working days after artwork approval |
The detail above is what we hold ourselves to on every shipment, including the small ones. It is also the list we will walk through with you before the first order.
Frequently asked
How long does production take?
Around 28 working days after artwork approval for stock configurations, plus transit. Custom runs add roughly a week for tooling and a physical dummy. We confirm the date in writing on the order acknowledgement.
What happens if part of the order is defective?
Report within seven days with photos and the batch code. Confirmed defects are replaced or credited on the next shipment. The failure is logged by mode and batch, and reviewed monthly with the factory.
Do you support private label?
We do. Send your artwork or your brand direction and we will return a digital proof, then a physical dummy for colour approval. Packaging files stay on record so a rebrand later is a file update rather than a redesign.
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Need a quotation on nic salt e-liquids?
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