Nic Salt lead time buffer — a brief

Price breaks and payment terms

A nic salt programme only works when three numbers agree: your shelf price, your reorder cycle and your defect tolerance. Change one and the plan moves. We build assortments around those three and we say so up front rather than after the invoice.

Custom printing raises the unit price and lowers the marketing cost. For wholesale buyers the break-even is usually reached on the second or third repeat order, not the first, so we quote both branded and neutral options.

The cheapest way to lower your cost per unit is usually to remove a SKU, not to negotiate a discount. Fewer lines means larger runs, fewer changeovers and a better price at the same quality.

Transit, consolidation and timing

Transit times move with the season. Book space early for Q4 and around Chinese New Year, when factory output pauses for two to three weeks and freight rates tighten at the same time.

We ship from Shenzhen and Guangzhou: air express for samples and part loads, sea freight for volume. Typical production lead time is 22 working days after artwork approval, plus transit. We quote both routes so you can see the trade-off instead of guessing at it.

The checks behind every shipment

Leak complaints almost always trace back to one of three things: an over-torqued centre post, a seal that sat in a hot container, or a fill volume pushed past the design limit. We cap fill volume slightly below maximum for exactly that reason.

Cosmetic grading is written down, not argued about. Minor scuffs inside the tolerance band are accepted; anything that would make a customer put the unit back on the shelf is rejected. Your staff should never have to explain a finish defect to a paying customer.

• Named account contact who has handled the product
• Mixed SKU cartons to spread first-order risk
• Consolidated or split shipping, quoted both ways
• Seven-day defect reporting with replace-or-credit
• Specification locked in writing before production starts
• Standing reorder schedule with a fixed cut-off

Sell-through notes for the shop floor

Counter space is finite. Three well-chosen SKUs outsell nine crowded ones, and the empty space signals a curated range rather than a clearance table.

Staff knowledge converts better than any poster. If your team can explain the difference between two coils in one sentence, the step-up SKU sells itself.

Specification summary

The detail above is what we hold ourselves to on every shipment, including the small ones. It is also the list we will walk through with you before the first order.

Frequently asked

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