Nic Salt artwork without surprises

Where the margin really sits

A nic salt programme only works when three numbers agree: your shelf price, your reorder cycle and your defect tolerance. Change one and the plan moves. We build assortments around those three and we say so up front rather than after the invoice.

Custom printing raises the unit price and lowers the marketing cost. For wholesale buyers the break-even is usually reached on the second or third repeat order, not the first, so we quote both branded and neutral options.

Currency moves more than most buyers expect over a twelve month supply plan. We quote in USD and hold the price for 30 days from confirmation so your margin calculation is not guesswork.

Getting the documents right

Labels are where good orders go wrong. Nicotine warnings, child-resistant closures, batch coding and market-specific text all have to be correct before the pallet leaves. We prepare test reports, declaration of conformity and safety data sheets for each shipment and we ask for your destination list early so artwork matches the market.

Age verification is not only a website problem. Retail packaging, shelf placement and staff scripting all carry compliance weight, and auditors increasingly ask for evidence of all three.

Batch consistency and why it matters

Cosmetic grading is written down, not argued about. Minor scuffs inside the tolerance band are accepted; anything that would make a customer put the unit back on the shelf is rejected. Your staff should never have to explain a finish defect to a paying customer.

Flavour drift between batches is the quiet killer of repeat orders. We retain a sealed reference sample from every run so a complaint six weeks later can be compared against what actually left the building.

• Artwork proof plus physical dummy for custom packaging
• Standing reorder schedule with a fixed cut-off
• Cartons drop-tested and pallet-counted for clean freight
• Reference sample retained from every batch
• Document pack prepared per destination market
• Consolidated or split shipping, quoted both ways

Assortment planning without the guesswork

Colour range is where assortments quietly die. Six finishes look impressive in a brochure and disastrous on a shelf with 40 cm of space. We recommend two finishes per core SKU and let the trial line carry the novelty.

Sourcing trips still matter for volume buyers. Seeing the line, the ageing room and the packing station tells you in an hour what six emails cannot. We host visits by appointment and we do not stage them.

Specification summary

The detail above is what we hold ourselves to on every shipment, including the small ones. It is also the list we will walk through with you before the first order.

Frequently asked

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